OUM & Co. LLP is one of the Top 20 Accounting and Business Advisory firms in San Francisco.
I was hired to create and/or update their overall brand, website and marketing materials.
Three distinctly different directions (A, B, and C) were explored and presented. In the end, it was decided to use an updated version of the old branding rather than potentially confusing their clients with a completely new look. Elements from all three directions were used for the final pkg and integrated into a new website, corporate collateral and marketing intitiative kicked off by a holiday card and email campaign introducing the new brand.
Final deliverables: Identity update, Branding elements, Web design and development, Photography, Copy writing, Holiday card, Marketing materials
Direction A - Logo Evolution
Direction A - Logo Refinement
Direction A - Branding Elements
Direction A - Romance Copy
Direction A - Sample Composition
Direction B - Logo Evolution
Direction B - Logo Refinement
Direction B - Branding Elements
Direction B - Romance Copy
Direction B - Sample Composition
Direction C - Logo Evolution
Direction C - Logo Refinement
Direction C - Branding Elements
Direction C - Sample Composition
Direction C - Additional Compositions
Chosen Direction - Final Logo
Branded Collateral
Website Homepage
Website Homepage
Website Our Professionals page
Holiday Card
